What is Amazon Advertising? Amazon Advertising is a platform that helps businesses and brands promote their products and services to Amazon’s massive customer base. It allows advertisers to create and manage targeted ad campaigns to increase product visibility, drive sales, and grow brand awareness. The platform includes various advertising options and tools tailored to different […]
Continue ReadingWhat are Amazon’s marketing services? Amazon Marketing Services (AMS) was a suite of advertising tools provided by Amazon to help sellers, vendors, and brands promote their products and drive sales within the Amazon marketplace. Over time, Amazon rebranded and consolidated its advertising services under the umbrella of Amazon Advertising. Despite the rebranding, the core functionalities […]
Continue ReadingWhat is affiliate marketing? Affiliate marketing is a performance-based marketing strategy where individuals or businesses (affiliates) earn a commission for promoting another company’s products or services. Affiliates partner with companies (merchants or advertisers) to drive traffic, generate leads, or make sales through unique affiliate links or codes. When a user takes a desired action (e.g., […]
Continue ReadingWhat is the Amazon Affiliate program? The Amazon Affiliate Program, also known as the Amazon Associates Program, is an affiliate marketing initiative that allows individuals or businesses to earn commissions by promoting Amazon products. Here’s an overview of how it works: How It Works Key Features Commission Rates The commission rates vary depending on the […]
Continue Reading