Blog commenting is the practice of leaving a comment on a blog post or article published on someone else’s website. Readers, site visitors, or anyone who has something relevant or insightful to add to the conversation can do this.
Typically, blog comments can be a way to:
Engage with Content: Readers often leave comments to share their thoughts, ask questions, or express their opinions on the topic discussed in the blog post.
Connect with Bloggers and Communities: Commenting provides a platform for readers to interact with the blogger and other people in the blog’s community, creating discussions, exchanges, or even collaborations.
Add Value: Thoughtful, well-written comments can offer additional insights, resources, or feedback on the content. It’s a way to contribute to the discussion, not just promote your ideas.
Create Backlinks: For website owners or digital marketers, leaving comments on blogs can be an SEO strategy. Many blogs allow you to leave a link back to your website, either in your name, comment body or as part of a “website” field when commenting. This can help in generating backlinks, which are important for search engine rankings.
Drive Traffic: In some cases, a well-written comment can attract the attention of readers who are curious about the commenter’s website, thus driving traffic back to the website.
However, it’s important to follow the etiquette when commenting on blogs:
Relevance: Make sure your comment is relevant to the content of the blog post. A thoughtful comment that adds value to the conversation is more likely to be appreciated and noticed.
Avoid Spamming: Don’t just drop links to your website without contributing anything of value. Spamming comments or making overly self-promotional comments is generally frowned upon and may result in your comment being deleted or flagged as spam.
In summary, blog commenting is a way to engage with content, contribute to discussions, and, in the case of SEO, potentially gain backlinks to boost your website’s visibility.
An example of blog commenting in SEO would involve leaving a thoughtful, relevant comment on a blog post that includes a backlink to your website (if allowed by the blog). The comment should contribute to the conversation, add value, and not appear spammy.
Here’s an example of a well-crafted comment for SEO purposes:
Blog Post Title: “10 Tips for Improving Your Website’s SEO in 2025”
Comment Example:
“Great article on improving SEO in 2025! I completely agree with your point about the importance of optimizing for mobile search. In addition to that, I’ve found that optimizing for voice search has been increasingly important as more people use voice assistants like Siri and Google Assistant. By incorporating natural language and question-based keywords, websites can improve their chances of ranking for voice searches. Has anyone else seen an increase in traffic from voice search optimization?”
Relevance: The comment is directly related to the blog topic about SEO, specifically mobile search and voice search.
Value: It adds a unique insight about optimizing for voice search, expanding the conversation beyond what was mentioned in the original post.
Engagement: The comment ends with a question, encouraging further discussion and interaction.
Backlink: The website link in the comment (www.johndoemarketing.com) provides a backlink to the commenter’s site, potentially benefiting their SEO if the blog post has high domain authority.
Why This Is Good for SEO:
Backlink: The comment includes a link back to the commenter’s website, which can improve their site’s SEO by contributing to their backlink profile. (Note: Some blogs use “nofollow” links, which means the link won’t directly impact SEO rankings, but it can still bring traffic to your site.)
Engagement: Thoughtful comments are likely to encourage further interactions with the community or the blog author, building your online presence.
Brand Exposure: Leaving a meaningful comment on high-traffic blogs can increase your visibility and potentially bring new visitors to your site.
